Children’s Book Series Wins Marketing Excellence Award

Bolton & Menk’s children’s book series has been recognized by Zweig Group as a recipient of a 2025 Marketing Excellence Award. The Marketing Excellence Awards recognize outstanding and effective marketing in the AEC industry based on overall creativity, messaging, results achieved by the campaign, and level of design. The children’s book series placed second in the Publication category and was recognized at the Awards Gala at the 2025 Elevate AEC Conference in September.

About the Children’s Book Series

The architecture, engineering, construction (AEC) field contains many career possibilities, most of which are not taught in classrooms. With the help of their staff, Bolton & Menk’s book series strives to introduce children ages 6-12 to STEAM careers. Students learn about construction, environmental, and social issues that landscape architects and engineers help solve. The series also introduces industry-relevant terms.  

What started as one publication with the Smithsonian Waterways Traveling Exhibit soon expanded to include many careers in our industry. Both kids and adults can learn about the skills needed in many roles in our firm. This enhances their knowledge of how the world around them gets built, while bolstering critical and creative thinking skills. As of summer 2025, Bolton & Menk has released nine titles and two narrative books, including a holiday-themed story and one on the firm’s origin. Books are distributed at conferences, schools, and libraries and are available digitally.

About Zweig Group

Zweig Group, a four-time Inc. 500/5000 honoree, is the premier authority in AEC management consulting, the go-to source for industry research, and the leading provider of customized learning and training. Zweig Group specializes in four core consulting areas: Talent, Performance, Growth, and Transition, including innovative solutions in mergers and acquisitions, strategic planning, financial management, ownership transition, executive search, business development, valuation, and more. With a mission to Elevate the Industry®, Zweig Group exists to help AEC firms succeed in a competitive marketplace. The firm has offices in Dallas and Fayetteville, Arkansas.

Discover how Bolton & Menk’s award-winning book series is inspiring the next generation of STEAM thinkers!